Thursday, 30 October 2025

Black overrepresentation in advertising

The Reform MP Sarah Pochin, who was elected in a by election earlier in the year, has put the cat among the pigeons with her comments about the overrepresentation of black people in British advertisements. This is a subject which for some time has been discussed in private by millions of ordinary citizens but which until now has been deliberately ignored by the mainstream media.

The comments occurred in a radio phone-in programme in response to a listener asking whether Reform would do anything about the disproportionate number of ethnic minorities in advertising. The MP replied that the listener was ‘absolutely right’ and that it ‘drives her mad when she sees advertisements full of black people’. She added that these do not reflect our society, and that the average white family is no longer represented, with many advertisements featuring no white people. This is a rare example of plain speaking by an MP committed to voicing the concerns of the majority of her constituents.

Needless to say, there has been a huge backlash from the liberal elite, furious that this previously clandestine agenda has now invaded the public discourse, and outraged that an MP would be willing to use such ‘racist’ language. The fact that everything she said was factually correct is totally ignored, and that the advertising industry has been gaslighting the public for years with this manipulative ideology.

Keir Starmer denounced her views for expressing ‘shocking racism, the kind of thing that will tear our country apart, and that Nigel Farage will need to root it out of his party’. The prime minister appears to be living in a fantasy world since the overwhelming number of comments on Youtube and newspaper articles fully agree with the MP, and are disappointed with the semi apology she issued. Far from rooting such views out of his party, Nigel Farage should instead fully support his MP, since the electoral dividends should be huge as he will be able to demonstrate to the British public that he is on their side, and against the woke agitators intent on undermining the cohesion of our society through continually appeasing favoured vocal minorities.

Thursday, 9 October 2025

No white faces in Birmingham

The shadow justice secretary Robert Jenrick gave a talk at a Conservative party dinner earlier in the year which was secretly recorded. Released by the Guardian newspaper to coincide with the Conservative party conference, the recording revealed Jenrick observing that in a ninety-minute visit to the Handsworth district of Birmingham he had not seen ‘another white face’.

Handsworth is described as a ‘melting pot of different ethnicities’, an accurate description as over a third of residents are Muslim, about a quarter are Indian, another quarter are black leaving less than 10% who are white. Predictably Jenrick has received quite a lot of flak for his observation, with the usual accusations of ‘racism’. He was denounced for fuelling a ‘fire of toxic nationalism’. Unusually, in the face of this kind of intimidatory criticism, Jenrick has stood his ground, stating that it would be wrong to ‘shut down an important debate that we need to have about integration’.

However, it is not clear what such a debate would achieve. It has been glaringly obvious for a long time that neither the indigenous population, nor the various ethnicities, have any desire to integrate whenever they can exercise any freedom of choice on this matter. Ethnic minorities prefer to congregate in their own communities, and when this displacement reaches a tipping point ‘white flight’ occurs. No amount of hand wringing by politicians of either the right or left is going to have any impact on this phenomenon, given that it is human nature for people of whatever culture or race to prefer to live with their own kind, and it is folly to pretend otherwise.

So, politicians and pundits should stop living in a fantasy world, in which exhortations are made that if only people would put aside their differences, then we could all live harmoniously together in an enriching integrated yet multicultural society where diversity is our strength. This liberal utopia will never be achieved, but instead we risk societal breakdown by playing with fire through continuing large scale open ended third world immigration. Instead of talking about integration Jenrick would be better advised to start promoting well-funded schemes of repatriation of those unable to assimilate into our country.